Cornell University Press is proud to announce the appointment of Martyn Beeny to the position of marketing director. Martyn Beeny comes to Cornell University Press with more than a decade of experience in scholarly publishing, most recently at the University of Nebraska Press and, prior to that, at the South Dakota State Historical Society Press.
Beeny begins work at Cornell University Press in the middle of October. He will oversee marketing campaigns for more than one hundred titles per year in such diverse fields as anthropology, health care policy, higher education, history, labor relations, life sciences, politics and international relations, urban studies, and most recently Southeast Asian studies under the new collaboration with Cornell’s Southeast Asia Program (SEAP).
Throughout his publishing career Beeny has taken an innovative and collaborative approach to marketing and selling books, and in his new position he will work to identify new markets and platforms for the Press to further enhance its global outreach efforts.
“The book publishing world is constantly in motion and we are in the midst of what appears to be an exciting and dramatic period,” said Beeny. “As such, innovation, particularly in marketing, is crucial. Cornell University Press’s well-established, rich history and tradition has provided it with a stable platform to bring new ideas and vision to the marketing of CUP’s titles and brand. I am excited to help magnify Cornell’s prominent role as a dynamic leader of university presses, and the book publishing world at large.”
“We are excited to have Martyn Beeny joining our marketing team,” said director Dean Smith. “Martyn believes in pushing the boundaries of traditional book marketing and brings an established track record for success. He has the inventive techniques and bold approach necessary to help drive CUP forward.”
Beeny earned both his PhD in History and BA in American Studies at the University of Kent at Canterbury.